Mobile is everywhere - even the farthest corners of the globe are taking part in the mobile revolution.

But like any revolution, its about harnessing the power. 

And one day Revolution becomes Evolution. 



At Exicon we believe that one day everything will be “App-cessorised” and everything we do is to help companies transform their businesses to that end. 

The founders of Exicon have been in this technology wave for a while - one via the internet route and the other from the mobile network route.  Along the way they have established a number of companies - some which have been rolled into Exicon, some were sold and some didn’t make the grade - from ad networks, to email marketing companies and mobile magazines to consulting companies and developer agencies. 

They have created  an incredible team of international, innovative, creative tech lovers, from all over the world - Pakistan, Ireland, Switzerland, Hong Kong, England, Canada, Hungary, Spain, Austria and hopefully soon, a Latvian. 

To achieve our vision we uphold 5 key values;-

Always be learning



Technology led



Our Team


Stefan Rust


Stefan Rust is the Founder and CEO at Exicon. He is also the Chairman Emeritus of the Mobile Entertainment Forum and was elected a top 50 Global Mobile Entertainment Executive.

He previously worked with Siemens, Lucent and Sun Microsystems as well as starting up 8 of his own companies in the technology space.

But his proudest achievements are his 4 fabulous kids


Cat Purvis

Founder & Marketing

Cat has built companies, teams and divisions all over the world.

Her previous roles include COO at Icon Medialab and GM at a start up in Beijing which sold to a Sodexho as well as founder of 6 companies.

Cat is Co-chair of the Technology Advisory Committee for the Women's Foundation

She studied Management and Statistics at St Andrews University and has a Diploma in marketing and Process re-engineering.


Tamas Herman

VP Engineering

Tamas was born at the dawn of the microelectronics age. His first word was "trafó".

The secret weapon he uses for solving problems is unearthing the simplest route to avoid them.

He treats software as a synergy of humans and source code.




Eleanor Cherry


Eleanor leads engagement and on-boarding services for global and local customers.

She has over 10 years international experience in project and programme management for corporates and startups and is based in Hong Kong


Tracy Shih


Tracy graduated with a BBA (Hons) Accounting Degree in Hong Kong. 

With working experience from CPA firm and I.T. industry, Tracy specializes in Financial Reporting and Management Accounts Reporting.



Apter Fung


Apter is a software engineer graduated from CUHK, Computer Science. She is energetic and always enjoys learning new and excellent ideas in the industry.




Laura Sempere


Laura has a strong background as a motion graphics animator and video editor and she is passionate about programming.

She is always eager to learn and combines her design skills with her engineering knowledge to achieve the pixel perfect and most efficient implementation of Exicon's products.





Ayaz Maroof


Ayaz is an international citizen who has lived in various regions around the world.

He brings his knowledge of different cultures and diverse background to the Exicon team. He is passionate about using software to solve real world problems.

He is also a bit of a movie buff so if you ever want to talk about movies or software get in touch with him.




Kenneth Ryall


Kenneth was born on a cold Irish winters night in the front seat of a 1978 VW Beetle and has been searching for a warmer climate ever since.

Having now settled in Hong Kong he is putting his experience in research, from his time with Disney Research and Trinity College Dublin, to solving real world problems with Exicon.

Kenneth's strengths lie in his analytical and deliberate approach to problem solving, along with his drive to be constantly learning.


Janelle Somerville


Janelle is in her third year of electrical engineering at the University of British Columbia.

She is enthusiastic to learn about the start up environment and explore Hong Kong during her year of cooperative education at Exicon.


Stephany Lau


Stephany studied Visual Communication at Hong Kong Design Institute.

She has got a great passion for graphic and web design. Her strong visual sense helps her reaching her goals.

Besides designing, marketing activities is also added to her list.


Peter Romfeld


International Man of Mystery.